Blogs Improve your SEO

Is it about time you wrote some Blogs?

Blogs are great way to optimise your website to be found. Alongside the website a Blog allows you to create more content, update content and show your expertise. Blogs can then easily be sent out to your social media platforms killing 2 birds with one stone and creating back-links for your website.

The word “Blog” originated from the two words “Web Log”.

Here’s one we created to promote “An Evening with Sylvester Stallone”.

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www.aneveningwithsylvesterstalloneuk.wordpress.com

Ways to improve your blog:

  • The title of the blogs should have the keyword within it.
  • The keyword should be included at the beginning of the title of  the blog (if this is possible).
  • Keyword within first paragraph of the body of the text.
  • The keyword should read naturally within the page/post. Despite what we’ve been told there is no perfect keyword density. Google will penalise “keyword stuffing” where there is an overuse of a keyword. (Hint read it out loud to someone else and ask if they notice anything unnatural)
  • 300 – 700 words is the optimum length for your blogs. In an article of 300 words, you should mention your search terms 3 to 6 times. Quality links to websites of good repute/authority are good for SEO. E.g. Manufacturer websites.)
  • Use a readability score test such as this to check copy: https://readability-score.com/

If you’d like to improve your SEO or for a free analysis of your website call e4k today.